Monthly Briefing: Prime London Market - June 2025

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Image Shapae

Report highlights 

Quiet May for prime London sales market, while prime London lettings activity was subdued, but rental growth holds steady.

Sales Market

  • Three-monthly under offer numbers have fallen by 10.6% on an annual basis but were 8.9% above their 2017-2019 average level.
  • New instructions were 7.0% higher from March to May compared to last year and 21.7% higher relative to their 2017-2019 average.
  • Price reductions have seen the biggest increases, rising by 39.9% in March through May compared to the same three months last year.

Lettings Market

  • Time on the market data gives an additional indication of the strength of demand. Across prime London and for all price points, the average time between listing and move-in was 67 days in May.
  • Broken down by rental values, there is a clear distinction between properties either side of the £2,000 per week price point. Above this, average time to let has increased from 101 to 113 days over the past 12 months, back in line with pre-pandemic trends.

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